{"id":4316,"date":"2020-04-21T11:25:21","date_gmt":"2020-04-21T09:25:21","guid":{"rendered":"https:\/\/onlinemarketing.one\/02-configurar-wordpress\/"},"modified":"2024-08-23T09:23:52","modified_gmt":"2024-08-23T07:23:52","slug":"02-configurar-wordpress","status":"publish","type":"page","link":"https:\/\/onlinemarketing.one\/es\/marketing-de-contenidos\/02-configurar-wordpress\/","title":{"rendered":"02. configurar WordPress"},"content":{"rendered":"\n<style type=\"text\/css\" data-created_by=\"avia_inline_auto\" id=\"style-css-av-k903iu8g-6677f1c39c8d8e65a152785c138f4948\">\n.avia-section.av-k903iu8g-6677f1c39c8d8e65a152785c138f4948 .av-parallax .av-parallax-inner{\nbackground-repeat:no-repeat;\nbackground-image:url(https:\/\/onlinemarketing.one\/wp-content\/uploads\/2018\/02\/wordpress-online-kurs-lernen-1-installation-installieren-grundlage-server-webspace-datenbank-verbinden.jpg);\nbackground-position:50% 50%;\nbackground-attachment:scroll;\n}\n.avia-section.av-k903iu8g-6677f1c39c8d8e65a152785c138f4948 .av-section-color-overlay{\nopacity:0.7;\nbackground-color:#000000;\n}\n<\/style>\n<div id='av_section_1'  class='avia-section av-k903iu8g-6677f1c39c8d8e65a152785c138f4948 main_color avia-section-no-padding avia-no-border-styling  avia-builder-el-0  el_before_av_section  avia-builder-el-first  avia-full-stretch av-parallax-section avia-bg-style-parallax av-section-color-overlay-active av-minimum-height av-minimum-height-custom  container_wrap fullsize'  data-section-bg-repeat='stretch' data-av_minimum_height_px='900'><div class='av-parallax' data-avia-parallax-ratio='0.3' ><div class='av-parallax-inner main_color avia-full-stretch'><\/div><\/div><div class=\"av-section-color-overlay-wrap\"><div class=\"av-section-color-overlay\"><\/div><div class='container av-section-cont-open' style='height:900px'><main  role=\"main\" itemprop=\"mainContentOfPage\"  class='template-page content  av-content-full alpha units'><div class='post-entry post-entry-type-page post-entry-4316'><div class='entry-content-wrapper clearfix'>\n<section  class='av_textblock_section av-k903jebm-e717882fb6efb68293724ee53ece1e73'  itemscope=\"itemscope\" itemtype=\"https:\/\/schema.org\/CreativeWork\" ><div class='avia_textblock'  itemprop=\"text\" ><p><span class=\"text-teaser-white\">Configurar WordPress (1\/5): Aprende a instalar (FTP, MySQL)<\/span><\/p>\n<\/div><\/section>\n<div  class='avia-button-wrap av-k99v0d2e-46ad1ddaddb08d633505635e38459b40-wrap avia-button-left  avia-builder-el-2  el_after_av_textblock  avia-builder-el-last ' ><a href='https:\/\/onlinemarketing.one\/wordpress-einrichten-installation-lernen-ftp-mysql\/'  class='avia-button av-k99v0d2e-46ad1ddaddb08d633505635e38459b40 avia-icon_select-no avia-size-x-large avia-position-left avia-color-aqua' ><span class='avia_iconbox_title' >Installation lernen<\/span><\/a><\/div>\n\n<\/div><\/div><\/main><!-- close content main element --><\/div><\/div><\/div>\n<style type=\"text\/css\" data-created_by=\"avia_inline_auto\" id=\"style-css-av-k903iu8g-ede18ae4d3ed5e8adf87616307575a08\">\n.avia-section.av-k903iu8g-ede18ae4d3ed5e8adf87616307575a08{\nbackground-repeat:no-repeat;\nbackground-image:url(https:\/\/onlinemarketing.one\/wp-content\/uploads\/2018\/02\/wordpress-online-kurs-lernen-2-einstellung-setting-permalink-startseite.jpg);\nbackground-position:50% 50%;\nbackground-attachment:scroll;\n}\n.avia-section.av-k903iu8g-ede18ae4d3ed5e8adf87616307575a08 .av-section-color-overlay{\nopacity:0.7;\nbackground-color:#000000;\n}\n<\/style>\n<div id='av_section_2'  class='avia-section av-k903iu8g-ede18ae4d3ed5e8adf87616307575a08 main_color avia-section-no-padding avia-no-border-styling  avia-builder-el-3  el_after_av_section  el_before_av_section  avia-full-stretch avia-bg-style-scroll av-section-color-overlay-active av-minimum-height av-minimum-height-custom  container_wrap fullsize'  data-section-bg-repeat='stretch' data-av_minimum_height_px='900'><div class=\"av-section-color-overlay-wrap\"><div class=\"av-section-color-overlay\"><\/div><div class='container av-section-cont-open' style='height:900px'><div class='template-page content  av-content-full alpha units'><div class='post-entry post-entry-type-page post-entry-4316'><div class='entry-content-wrapper clearfix'>\n<section  class='av_textblock_section av-k903jebm-e717882fb6efb68293724ee53ece1e73'  itemscope=\"itemscope\" itemtype=\"https:\/\/schema.org\/CreativeWork\" ><div class='avia_textblock'  itemprop=\"text\" ><p><span class=\"text-teaser-white\">Configuraci\u00f3n de WordPress (2\/5): Configuraci\u00f3n en 5:08 minutos<\/span><\/p>\n<\/div><\/section>\n<div  class='avia-button-wrap av-k99v0d2e-ac63dee2fdf3c2da81b107bdb0b06dbe-wrap avia-button-left  avia-builder-el-5  el_after_av_textblock  avia-builder-el-last ' ><a href='https:\/\/onlinemarketing.one\/wordpress-einrichten-einrichtung-minuten\/'  class='avia-button av-k99v0d2e-ac63dee2fdf3c2da81b107bdb0b06dbe avia-icon_select-no avia-size-x-large avia-position-left avia-color-aqua' ><span class='avia_iconbox_title' >WordPress einrichten <\/span><\/a><\/div>\n\n<\/div><\/div><\/div><!-- close content main div --><\/div><\/div><\/div>\n<style type=\"text\/css\" data-created_by=\"avia_inline_auto\" id=\"style-css-av-k903iu8g-0207b139af2e8db5eb6bbccd305d0463\">\n.avia-section.av-k903iu8g-0207b139af2e8db5eb6bbccd305d0463 .av-parallax .av-parallax-inner{\nbackground-repeat:no-repeat;\nbackground-image:url(https:\/\/onlinemarketing.one\/wp-content\/uploads\/2018\/02\/wordpress-online-kurs-lernen-3-theme-installieren-themeforest-hilfe-liste-empfehlung-template-design-gestaltung.jpg);\nbackground-position:50% 50%;\nbackground-attachment:scroll;\n}\n.avia-section.av-k903iu8g-0207b139af2e8db5eb6bbccd305d0463 .av-section-color-overlay{\nopacity:0.7;\nbackground-color:#000000;\n}\n<\/style>\n<div id='av_section_3'  class='avia-section av-k903iu8g-0207b139af2e8db5eb6bbccd305d0463 main_color avia-section-no-padding avia-no-border-styling  avia-builder-el-6  el_after_av_section  el_before_av_section  avia-full-stretch av-parallax-section avia-bg-style-parallax av-section-color-overlay-active av-minimum-height av-minimum-height-custom  container_wrap fullsize'  data-section-bg-repeat='stretch' data-av_minimum_height_px='900'><div class='av-parallax' data-avia-parallax-ratio='0.3' ><div class='av-parallax-inner main_color avia-full-stretch'><\/div><\/div><div class=\"av-section-color-overlay-wrap\"><div class=\"av-section-color-overlay\"><\/div><div class='container av-section-cont-open' style='height:900px'><div class='template-page content  av-content-full alpha units'><div class='post-entry post-entry-type-page post-entry-4316'><div class='entry-content-wrapper clearfix'>\n<section  class='av_textblock_section av-k903jebm-e717882fb6efb68293724ee53ece1e73'  itemscope=\"itemscope\" itemtype=\"https:\/\/schema.org\/CreativeWork\" ><div class='avia_textblock'  itemprop=\"text\" ><p><span class=\"text-teaser-white\">Configurar WordPress (3\/5): Instalar tema (carga, activaci\u00f3n)<\/span><\/p>\n<\/div><\/section>\n<div  class='avia-button-wrap av-k99v0d2e-2fc0a31e313264522ecad429c289a639-wrap avia-button-left  avia-builder-el-8  el_after_av_textblock  avia-builder-el-last ' ><a href='https:\/\/onlinemarketing.one\/wordpress-einrichten-theme-installieren-upload-aktivierung\/'  class='avia-button av-k99v0d2e-2fc0a31e313264522ecad429c289a639 avia-icon_select-no avia-size-x-large avia-position-left avia-color-aqua' ><span class='avia_iconbox_title' >Theme installieren<\/span><\/a><\/div>\n\n<\/div><\/div><\/div><!-- close content main div --><\/div><\/div><\/div>\n<style type=\"text\/css\" data-created_by=\"avia_inline_auto\" id=\"style-css-av-k903iu8g-02d6b8cc4c36c4ce1d1bfaaf7d887bf8\">\n.avia-section.av-k903iu8g-02d6b8cc4c36c4ce1d1bfaaf7d887bf8{\nbackground-repeat:no-repeat;\nbackground-image:url(https:\/\/onlinemarketing.one\/wp-content\/uploads\/2018\/02\/wordpress-online-kurs-lernen-4-erweiterung-plugin-sicherheit-kontakt-ecommerce-onlineshop.jpg);\nbackground-position:50% 50%;\nbackground-attachment:scroll;\n}\n.avia-section.av-k903iu8g-02d6b8cc4c36c4ce1d1bfaaf7d887bf8 .av-section-color-overlay{\nopacity:0.7;\nbackground-color:#000000;\n}\n<\/style>\n<div id='av_section_4'  class='avia-section av-k903iu8g-02d6b8cc4c36c4ce1d1bfaaf7d887bf8 main_color avia-section-no-padding avia-no-border-styling  avia-builder-el-9  el_after_av_section  el_before_av_section  avia-full-stretch avia-bg-style-scroll av-section-color-overlay-active av-minimum-height av-minimum-height-custom  container_wrap fullsize'  data-section-bg-repeat='stretch' data-av_minimum_height_px='900'><div class=\"av-section-color-overlay-wrap\"><div class=\"av-section-color-overlay\"><\/div><div class='container av-section-cont-open' style='height:900px'><div class='template-page content  av-content-full alpha units'><div class='post-entry post-entry-type-page post-entry-4316'><div class='entry-content-wrapper clearfix'>\n<section  class='av_textblock_section av-k903jebm-e717882fb6efb68293724ee53ece1e73'  itemscope=\"itemscope\" itemtype=\"https:\/\/schema.org\/CreativeWork\" ><div class='avia_textblock'  itemprop=\"text\" ><p><span class=\"text-teaser-white\">Configurar WordPress (4\/5): Ampliaci\u00f3n del sitio web, comercio electr\u00f3nico &amp; co.<\/span><\/p>\n<\/div><\/section>\n<div  class='avia-button-wrap av-k99v0d2e-2da9a32890a8ba901789dc8035e53085-wrap avia-button-left  avia-builder-el-11  el_after_av_textblock  avia-builder-el-last ' ><a href='https:\/\/onlinemarketing.one\/wordpress-einrichten-ausbau-website-e-commerce-co\/'  class='avia-button av-k99v0d2e-2da9a32890a8ba901789dc8035e53085 avia-icon_select-no avia-size-x-large avia-position-left avia-color-aqua' ><span class='avia_iconbox_title' >Website Ausbau<\/span><\/a><\/div>\n\n<\/div><\/div><\/div><!-- close content main div --><\/div><\/div><\/div>\n<style type=\"text\/css\" data-created_by=\"avia_inline_auto\" id=\"style-css-av-k903iu8g-0921d91d3639cb7c5e9730953ee5d6b8\">\n.avia-section.av-k903iu8g-0921d91d3639cb7c5e9730953ee5d6b8 .av-parallax .av-parallax-inner{\nbackground-repeat:no-repeat;\nbackground-image:url(https:\/\/onlinemarketing.one\/wp-content\/uploads\/2018\/02\/wordpress-online-kurs-lernen-5-seite-beitrag-erstellen-startseite-kontakt-impressum.jpg);\nbackground-position:50% 50%;\nbackground-attachment:scroll;\n}\n.avia-section.av-k903iu8g-0921d91d3639cb7c5e9730953ee5d6b8 .av-section-color-overlay{\nopacity:0.7;\nbackground-color:#000000;\n}\n<\/style>\n<div id='av_section_5'  class='avia-section av-k903iu8g-0921d91d3639cb7c5e9730953ee5d6b8 main_color avia-section-no-padding avia-no-border-styling  avia-builder-el-12  el_after_av_section  avia-builder-el-last  avia-full-stretch av-parallax-section avia-bg-style-parallax av-section-color-overlay-active av-minimum-height av-minimum-height-custom  container_wrap fullsize'  data-section-bg-repeat='stretch' data-av_minimum_height_px='900'><div class='av-parallax' data-avia-parallax-ratio='0.3' ><div class='av-parallax-inner main_color avia-full-stretch'><\/div><\/div><div class=\"av-section-color-overlay-wrap\"><div class=\"av-section-color-overlay\"><\/div><div class='container av-section-cont-open' style='height:900px'><div class='template-page content  av-content-full alpha units'><div class='post-entry post-entry-type-page post-entry-4316'><div class='entry-content-wrapper clearfix'>\n<section  class='av_textblock_section av-k903jebm-e717882fb6efb68293724ee53ece1e73'  itemscope=\"itemscope\" itemtype=\"https:\/\/schema.org\/CreativeWork\" ><div class='avia_textblock'  itemprop=\"text\" ><p><span class=\"text-teaser-white\">Configurar WordPress (5\/5): Configurar la p\u00e1gina de inicio, el blog, la categor\u00eda y la URL<\/span><\/p>\n<\/div><\/section>\n<div  class='avia-button-wrap av-k99v0d2e-d28f16ef05ad98e9dcd0bb006d367ee4-wrap avia-button-left  avia-builder-el-14  el_after_av_textblock  avia-builder-el-last ' ><a href='https:\/\/onlinemarketing.one\/wordpress-einrichten-einstellen-startseite-blog-kategorie-url\/'  class='avia-button av-k99v0d2e-d28f16ef05ad98e9dcd0bb006d367ee4 avia-icon_select-no avia-size-x-large avia-position-left avia-color-aqua' ><span class='avia_iconbox_title' >System 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